Does SEO Matter Anymore?

In a recent article by Forbes, author Steve Olenski proclaims “organic search engine optimization is far from dead!” He states that “many companies are making a renewed commitment to investing into developing solid, SEO optimized web infrastructure that is search engine friendly, given the engines’ continued commitment to improving their algorithms over time.” Search Optimization isn’t just about rankings, it’s about digitally being there. Google says “Local searches lead 50% of mobile visitors to visit stores within one day.” This makes it vital to be found in search engines.

Search Engine Optimization is vital to your businesses success for a variety of reasons.

First and foremost, they work! Joshua Guerra, CEO of marketing firm BIZCOR says “As long as you are focusing on optimal user experience while performing methodic SEO strategies, you will be rewarded with higher positioning and organic traffic.” Moreover, it is predicted that it will continue to be effective for the foreseeable future.

Steve Olenski suggests that “Based on the way search engines appear to be developing, it is not likely that Optimizing for search engines will cease to be effective any time in the foreseeable future.” SEO’s are also cost effective and “somewhere between 80-90% of customers now check online reviews prior to making a purchase, and this number is only expected to increase”.

Thus, it is safe to conclude that without an SEO, a significant amount of sales are at risk of being lost as potential clients will likely experience difficulty locating your business. Finally, we ask you to remember that “SEO is a never-ending process,” as Jason Bayless, Owner of BestSeoCompanies.com, a website which tracks and ranks the efficacy and service of many of the nation’s leading SEO providers exclaims.

“If you’re not moving forward and improving your position, you’re losing ground to a competitor who is. That’s a simple fact of how the process works.” Investing in organic SEO is more important now than ever before, Steve Olenski suggests that “despite the current difficulty everyone finds themselves facing regarding the lack of organic keyword data and traffic”.Thus, we at Metro Interactive Agency urge you, invest in SEO’s and grow your business!!!!

Metro Interactive Agency has a focus on the most effective SEO strategies to drive traffic to your website, and the most compelling content strategies to engage and convert when landing on your site.

Our philosophy is that effective SEO and an effective content strategy equals an effective conversion strategy. Because of this, we have long standing optimization relationships with our existing clients and can’t wait to build our new SEO relationship with you. Contact us today and get started building your business!